Prospect category is a label that you can assign to a prospect based on the response of the prospect to your email campaigns.
By default smartreach.io creates 9 Prospect Categories. SmartReach admins can add more categories to better fit their workflow, for example to sync categories with current Lead/Contact Statuses in their CRMs.
Of the 9 initial categories, 5 cannot be edited and are default categories on smartreach.io. The remaining can be edited for their name and colour tag.
How to add a new Prospect Category ?
You can add a new category by clicking on the Add Prospect Category button ( note that the name of the prospect category cannot be more than 15 characters)
Give a name to the category and choose an appropriate colour tag.
How to edit a Prospect Category ?
You can edit Prospect Categories by going to Settings --> Prospect Categories and edit the category you wish to edit.