For most email marketers, assessing how their email campaigns performed would help them in understanding the effectiveness of their current campaign and help them improve further campaigns.
One important way to assess performance is through tracking email opens and link clicks.
To enable these, follow the steps below:
Step 1: Go to campaign settings.
Step 2: Check for Enable Open Tracking toggle field and press to make the button blue.
Step 3: Check for Enable Click Tracking toggle field and press to make the button blue.
Step 4: Press Save.